Target Fixation

Stefan Bradl

According to many sources, target fixation is the number one cause of accidents with bikers (when the fault is the bikers own). A term originally coined in WWII when pilots would end up flying into targets they were strafing or bombing, it is now most commonly associated with bikers, cyclists…

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What’s the weather like?

So it seems we’re having a typical spate of British weather of late. Snow a couple of weeks ago, Warm sunny weather over the weekend, and now persistent rain. Riding in a variety of different weather conditions can be challenging for a Biker. Especially if you commute on your bike. Water seems…

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